Thursday Jan 09, 2025

Episode #60 | Leverage Technology To Boost Fund A Need Success

In this episode Matt Gibson from Greater Giving shares his insights into optimizing the fundraising success of your event’s special appeal through technology. We look at the role of a special appeal/fund a need at your event, some of its regional differences, technology’s role in its success, and how you can enhance donor engagement with recognition and real-time feedback. We also explore how you can create meaningful calls to action for your donors and balance your event strategy with technology to create an engaging and meaningful experience that your donors want to be a part of, creating a special appeal that hits both hearts and fundraising goals. With the right technology and strategies, nonprofits can create immersive experiences that inspire generosity and deepen relationships. 

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This Episode Brought to You by: 
Swaim Strategies: https://swaimstrategies.com
Utilizing over 20 years of nonprofit event strategy and production expertise, Swaim Strategies coaches and teaches organizations how to increase the impact of their fundraising events. 

The AV Department: https://theavdept.com/
As a full-service event AV and video production partner, The AV Department’s technical event production and media content generation provide you with a range of experience and talent from a partner who wants to know you and work together year after year. 

Greater Giving: https://go.greatergiving.com

Speakers

Samantha Swaim

LinkedIn: https://www.linkedin.com/in/samantha-swaim-a28a9a4/

Instagram: https://www.instagram.com/swaimstrategies/

Kristin Steele

LinkedIn: https://www.linkedin.com/in/kristin-steele777/

Instagram: https://www.instagram.com/swaimstrategies/

Matt Gibson

LinkedIn: https://www.linkedin.com/company/greater-giving

Instagram: https://www.instagram.com/greatergiving/

| RESOURCES |
Book Consulting Time with Sam and Kristin: https://swaimstrategies.com/solutions/#consulting

Learn More About Elevate and the Elevate Conference for Your Fundraising Events: https://swaimstrategies.com/elevate-conference/

Planning a Successful Major Donor Event: https://swaimstrategies.com/solutions/#book

Connect with Swaim Strategies: https://swaimstrategies.com

Connect with The AV Department: https://theavdept.com/

Reading Your Data Reports: https://help.greatergiving.com/s/article/Deep-Dive-into-Data-Reports-Webinar.

New York Times Article on Galas: https://www.nytimes.com/2024/12/03/arts/design/arts-organization-galas-donors.html?searchResultPosition=1

Greater Giving Solutions + Resource Library: https://www.greatergiving.com/en

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